We develop intelligent strategies and create world-class brands that speak to today’s consumer.
We don’t want our brand associated with anything that isn’t of the highest quality. We make quality things, we give quality advice and we only hire quality people. People who want the best come to us for a reason.
Fired by boundless imaginations, guided by strategic rigour, and informed by production know-how, our inspirational band of designers have been responsible for creating and shaping a number of brand identities, working hand in hand with client teams in their development.
An established Brand Architecture is an important guide for brand extensions, sub-brands and development of new products. It will also provide a road map for Brand Identity development and design, and remind consumers of the value proposition for the entire brand family.
As digital technologies eclipse the broadcast model, consumers are becoming more active in their relationships with brands.
We combine classic brand strategy and account planning with digital strategy, data and user research to find a brand’s true capability. Then we turn this capability into content, products, services and campaigns – creating and defining experiences that users love.
Brands today need to recognize their customers as users, not passive consumers of media. Fleava has extended the traditional branding framework of mission, vision and beliefs to include a brand’s capability — what the brand must enable digitally for users.